As a one-stop professional audio-visual and full-scenario live broadcast service company, Shicheng has focused on the research and development of live broadcast technology for many years and has accumulated rich experience in technology application. It provides live broadcast technical support and solution services for the Universiade in many aspects such as live broadcast and integrated media studios to help the Universiade be held efficiently and safely. Shicheng's flagship products X7 and X8, which have been serving the CCTV Spring Festival Gala for 12 consecutive years, were responsible for the live broadcast of the Chengdu Universiade. HDR10 ultra-high definition showed the world's college athletes in every detail. Ultra-high-definition audio and video live broadcast equipment and professional team services allow viewers to watch the game in real time around the world and enjoy high-definition picture quality and a smooth live broadcast experience.
Scheme diagram
Integrated media studio scene: screen pixels 10496*1728, using 3-channel 12G SDI input signals, left, middle and right horizontal splicing display
The studio uses the X7 large-scale video wall processor from Vision. During the Universiade, the studio will display large-scale split-screen displays on-site, and the results of each competition venue can be seen in real time; it will provide broadcast services to about 20 overseas rights-holding broadcasters and more than 30 domestic broadcasters, and public TV signals are also distributed globally.
8K ultra-high definition screen
Plan
4-channel HDMI2.0, 4-channel 12G SDI signal sources, point-to-point input, output to the 8K screen
Shicheng X8 equipment helps the station produce 8K programs and broadcast them nationwide through "Hundred Cities, Thousand Screens". The opening and closing ceremonies and events of the Universiade were broadcast live on more than 690 large outdoor screens in 88 cities across the country through the "Hundred Cities and Thousand Screens" network. The 8K ultra-high-definition images restored the on-site high-definition image quality, adding a unique outdoor immersive experience to the audience, igniting the audience's enthusiasm, making the audience feel as if they were in the stadium, and turning city landmarks, cultural squares, and urban business districts into popular check-in places.
Shicheng uses technology to empower sports events and show China’s attitude. At the same time, professional services and innovative technical support are used to ensure the safety and order of the competition venue. Organizers can monitor the situation of the competition venue in real time and take timely measures to deal with any emergencies.
From the 2022 Beijing Winter Olympics to the 2023 Chengdu Universiade, this service marks that Shicheng's development in the professional audiovisual field will expand to a broader world. The Chengdu Universiade is an important opportunity to enhance the city's image and influence. Shicheng leverages its technological advantages to provide intelligent live broadcast technical services and support to help the Chengdu Universiade be successfully held. This service is also an important beginning of a milestone for Shicheng. Shicheng Technology will provide continuous technical support and services for more large-scale event services and smart city construction. We look forward to working with partners from all walks of life to make live broadcasting easy in the world, and to broadcast wherever you want!
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